Award-winning Albert Genau brings glazing innovation to 86 countries
Albert Genau celebrates over 40 years of industry leadership, reaching 86 countries with 13 patents and prestigious Red Dot Product Design Awards.
Editor
WISE NEWS PRESS / ANKARA, TURKIYE
Albert Genau, a leading international glazing system firm founded in 1983, has expanded its global operations to 86 countries, utilizing its 13 patents and award-winning designs to redefine modern architectural glass solutions.
The company, which identifies as a "System Firm," has spent over 40 years transitioning from local manufacturing to becoming a global trendsetter in balcony glazing, sliding systems, and winter gardens. By prioritizing research and development (R&D) and intellectual property, Albert Genau has secured prestigious honors, including the European Red Dot Product Design Award, cementing its role as an innovator in the construction sector.
A legacy of award-winning architectural design
The firm's commitment to aesthetic and functional excellence was highlighted in 2021 when its patented Vertiflex (Tambalkon) system received the Red Dot Product Design Award, one of the most prestigious accolades in Europe. This followed the 2020 success of the same system, which was honored with the Golden Plumb (Altın Çekül) as an "Innovative Product of the Year." According to company records, these achievements are the result of a strict principle to design at least two new innovative products every year.
Strategic focus on R&D and global expansion
Albert Genau’s transformation into a global powerhouse is rooted in its dedicated R&D department, established in 2009. The company introduced several industry firsts, such as the first water drainage system in balcony glazing and the first child safety locks for glass panels. Today, the firm’s products—ranging from the SlideMaster next-generation sliding systems to heat-insulated Tiara balcony glazing—are utilized in diverse markets stretching from Chile to China, all backed by PfB certifications from the German Test Institute.
Empowering partners through a turn-key business model
To maintain its global quality standards, the manufacturer operates through a unique strategy known as the "Ready Business Model." This approach supports a vast network of authorized dealers by providing them with comprehensive training, technical drawings, and marketing support rather than just supplying raw materials. Furthermore, the company’s dedicated "Project Unit" offers consultancy for large-scale architectural projects, utilizing technical animations to help clients visualize completed structures, thereby accelerating the decision-making process for developers and homeowners alike.
